
About Tidemark
Founded in London in 2016. Now 34 people across London and Lisbon, running £40M a year in ad spend for 120 brands.


Our mission
Make every pound of marketing spend easy to read, defend and grow.
Since 2016
Our story
We started Tidemark because agency reports made no sense.
Our founders spent years inside big agencies sending 30 page decks full of impressions and click through rates. Clients nodded along and still could not tell if marketing was working.
So we built the opposite. One team running every channel, one weekly report written in revenue, and a promise: if we miss the targets we agree, the next month is on us.
How we work
Four rules we never break.
These shape every hire, every proposal and every report we send.
The team
The people running
your accounts.

Daniel Okafor
Founder and CEO

Clara Benet
Head of Paid Search

Tom Hale
Head of Paid Social

Mei Tanaka
Head of SEO

Priya Shah
Lifecycle Lead

Elena Ruiz
Creative Director

Aisha Malik
Client Partner
Your seat
We are hiring
three more people
this year.
Paid social, SEO and analytics roles in London, Lisbon and remote.
See open roles
We are hiring
Join a team that gets to
see the results.
Paid Social Lead, London
SEO Strategist, Lisbon
Growth Analyst, Remote
See open roles







